This is OMATA One. A precision sports instrument purpose-built to not simply measure your ride, but to make your ride measurably better. By tracking performance information with greater simplicity and less distraction. And by providing a deeper connection to the brilliant machine that's propelled by your heart, legs, lungs, and desire.
Unlike a digital screen’s ability to detach us from the present moment, OMATA One’s unique analog interface and oath to simplicity have been designed to enhance it.
OMATA distinguishes between data that optimizes performance while in motion, and data that’s useful afterwards. A quick glance at its hands shows how you’re doing, right now. ANT+™ compatibility with power, heart rate and cadence sensors — and integration with activity tracking services like Strava™ — lets you analyze your performance, later.
Even in our digital era, analog instrumentation remains the most efficient interface between human and machine and is relied upon to deliver essential information faster and more intuitively. Ask a jet pilot or Formula 1 driver or neuroscientist: our brains process physical positions faster than they interpret numbers.
OMATA One’s core movement translates GPS and sensor data into the mechanical motion of its hands. Pedal harder, the speedometer needle climbs, and the kinetic link between your exertion and your bike’s propulsion grows. It’s a sensation that’s hard to explain, but easy to feel.