OMATA in The Atlantic

What we’re building at OMATA is obviously for cyclists. But it’s also informed a great deal with our shared backgrounds in design, technology, telecommunication and education.

We have a strong point of view about the role that technology plays in our lives; How to some degree, we are in the infancy of designing connected technology that are relevant, meaningful and delightful. So it was amazing to get the chance to talk to Ian Bogost about what and why we are building OMATA. It’s a good thoughtful and provocative article.